Hunt Communications has an extensive track record of proven success at delivering the key elements that form the foundation of most corporate marketing communications programs.  

Technology White Papers

Goal: To present the client's technology, products or services within an overall market-oriented context, which clearly defines the critical challenges, sets the agenda and then demonstrates how the client's specific approach and/or solutions meet the market requirements better than any other alternatives.

Corporate Background Materials

Goal: To provide a comprehensive overview of the client company's industry focus, technological innovations, core competencies and corporate strengths, with an emphasis on the reasons why the company is positioned for on-going success.

Contributed Articles, Conference Papers, etc.

Goal: To tell targeted aspects of the client company's overall story in a context that is relevant to the readership of specific media outlets (e.g. trade magazines, on-line media, conferences, seminars).  While such articles and papers generally have to avoid blatant sales-oriented messaging, they are very useful for matching the client's technology approach to solving real-world problems.

Strategic Marketing & Positioning Materials

Goal:  Generally these types of strategic marketing materials are aimed at introducing whole new families of products and/or new architectural approaches, with an emphasis on how they alter the big picture for customers and the industry as a whole.

Collateral Materials for Product Marketing

Goal:  Collateral materials focus on the client company's specific products or services, with an emphasis on presenting the key features and benefits and relating them to customers' needs.

Newsletters & Other Direct Marketing Pieces

Goal: To provide an effective on-going communications vehicle for reaching out to customers and prospects, for strengthening existing relationships and for mining the installed base to maximize revenue opportunities. 

Click on any of the buttons at the left to see specific examples of work performed by Hunt Communications in each of the above categories.